Re-branding institution logo design
Cupnoodles Museum (JP)
About the Project
Goal: The task was to redesig the logo, posters, banners, and various souvenirs for one global institution. I chose the Cup Noodles Museum in Japan because of my love for noodles, and the museum’s name immediately sparked my interest. It felt like a place that could offer both fun and enjoyment.
Type : myself
Duration: 7 weeks
Skills: Ai, Ps
This is the current logo of the Cup Noodles Museum in Japan
1. Brainstorm
So I brainstormed what I thought were the most important things and the themes I wanted to create
2. Rough Sketches in black and white
4. Refinement #2
The noodles were too detailed to use as a logo, and I realized that the meaning behind the eyes in "OO" wasn’t very significant.
3. Refinement
I chose some of the strongest sketches, as I wanted to keep the wavy noodle lines and a cup in the design.
5. Refinement #3
So, I decided to simplify it with an "N," but I wondered if the circular lines and logo text could be made even simpler.
Final Logo Design
It is much simpler and highlights the appetizing color of noodles.
